Blog

The audio drives the automotive industry. Vehicles and sound have always been linked together. For mechanic purposes for starting, but not only. Challenges of security has slowly developed in the industry, and audio sounded very quickly as one of the most efficient technologies to help drivers and protect the others.

Podcast, Clubhouse, streaming…
– article in French –
Why do we only have eyes for sound?

2021 – 2026: the great epic of musical AI.
– article in French –

Along with leading actors from the US, the industry of video gaming is showing a growing interest in audio. Apple Arcade has recently ordered musical games and new devices such as Alexa are also turning to games evolving around sound. It is more than just a trend or a fad.

Made in France: the new GoPro application beats to the rhythm of blue-white-red algorithms.
– article in French –

SOUND IN ALL ITS STATES.
– article in French –
From Barilla to Netflix, from Bugatti to Twitter, brands and media are multiplying their initiatives around audio. Let’s take a look at ten striking, innovative or simply amusing examples.

Streaming : at Ircam, a new tool to promote musical discoveries.
– article in French –

How L’Oréal made a perfume audible with IRCAM Amplify?
– article in French –

Artificial intelligence: at Ircam, the machines speak.
Realistic synthetic voice, advanced voice recognition… Under the impulse of structures like Ircam Amplify, robots are giving voice.
This is enough to whet the appetite of investors. And worry?
– article in French –

TV NEWS (1 PM)
– video in English –
It is a research institute that has an impact on our daily life… IRCAM and Ircam Amplify are specialized in acoustics, from artificial voices to music recommendation algorithms… The most unexpected sounds are analyzed. It is one of the largest organizations in the world.
Adrien Lac pushed the doors of Ircam.

The algorithm, the new tube machine.
– article in French –

3 out of 4 French people say that everyday sounds have an effect on their mood.
– article in french –